APPELL REKLAMEBYRÅ AS

3041 DRAMMEN

Finances

Share Ownership

Return on Equity

13,7 %

Current Ratio

0,37

Debt-to-Equity Ratio

−0

Key figures (NOK)	2022	2021	2020	2019
Revenue	2 117 000	1 896 000	1 882 000	2 415 000
Net Income	−64 000	84 000	36 000	62 000
Total Assets	275 000	324 000	197 000	317 000
Total Equity	−467 000	−403 000	−488 000	−523 000

Income (NOK)	2022	2021	2020	2019
Revenue	2 117 000	1 896 000	1 882 000	2 415 000
Expenditure	2 157 000	1 790 000	1 826 000	2 331 000
Operating Profit	−40 000	105 000	57 000	84 000
Financial Income	1 000	1 000	2 000	1 000
Financial Costs	25 000	22 000	23 000	24 000
Financial Balance	−24 000	−21 000	−21 000	−23 000
Earnings Before Tax	−64 000	84 000	36 000	62 000
Tax	0	0	0	0
Net Income	−64 000	84 000	36 000	62 000

Balance (NOK)	2022	2021	2020	2019
Total Fixed Assets	0	0	0	0
Total Current Assets	275 000	324 000	197 000	317 000
Total Assets	275 000	324 000	197 000	317 000
Total Retained Equity	−1 317 000	−1 253 000	−1 338 000	−1 373 000
Total Equity	−467 000	−403 000	−488 000	−523 000
Total Long-Term Debt	0	0	0	56 000
Total Current Debt	741 000	728 000	684 000	785 000
Total Equity and Debt	275 000	324 000	197 000	317 000

Cash flow (NOK)	2022	2021	2020	2019
Sales Income	2 117 000	1 883 000	1 855 000	2 415 000
Other Income	0	13 000	27 000	0
Revenue	2 117 000	1 896 000	1 882 000	2 415 000
Cost of Goods Sold	836 000	595 000	580 000	1 082 000
Salary Costs	957 000	780 000	804 000	754 000
Depreciation	0	0	0	0
Impairment	0	0	0	0
Expenditure	2 157 000	1 790 000	1 826 000	2 331 000
Operating Profit	−40 000	105 000	57 000	84 000
Financial Income	1 000	1 000	2 000	1 000
Financial Costs	25 000	22 000	23 000	24 000
Financial Balance	−24 000	−21 000	−21 000	−23 000
Dividends	0	0	0	0
Net Income	−64 000	84 000	36 000	62 000

Balance details (NOK)	2022	2021	2020	2019
Goodwill	0	0	0	0
Total Intangible Assets	0	0	0	0
Real Eastate	0	0	0	0
Machinery and Plant Facilities	0	0	0	0
Fixtures	0	0	0	0
Total Tangible Assets	0	0	0	0
Total Fiancial Fixed Assets	0	0	0	0
Total Fixed Assets	0	0	0	0
Stock	0	0	0	0
Total Investments	0	0	0	0
Cash, Bank	59 000	68 000	53 000	70 000
Total Current Assets	275 000	324 000	197 000	317 000
Total Assets	275 000	324 000	197 000	317 000
Total Equity	−467 000	−403 000	−488 000	−523 000
Short-Term Group Debt	0	0	0	0
Total Long-Term Debt	0	0	0	56 000
Creditors	22 000	77 000	107 000	138 000
Unpaid Taxes	101 000	119 000	67 000	134 000
Dividends	0	0	0	0
Other Current Debt	477 000	399 000	437 000	440 000
Total Current Debt	741 000	728 000	684 000	785 000
Total Equity and Debt	275 000	324 000	197 000	317 000

Financial indicators	2022	2021	2020	2019
Return on Equity	13,7 %	−20,84 %	−7,38 %	−11,85 %
Debt-to-Equity Ratio	−0	−0	−0	−0,11
Operating Profit Margin	−1,89 %	5,54 %	3,03 %	3,48 %
Current Ratio	0,37	0,45	0,29	0,4
Quick Ratio	0,37	0,45	0,29	0,4
Equity Ratio	−1,7	−1,24	−2,48	−1,65
Gross Profit Margin	60,51 %	68,62 %	69,18 %	55,2 %